16 Nov – ACBC Vic in collaboration with Global Victoria successfully hosted ‘China Export Program – Thrive in China’.
We would like to thank speakers Ines Liu (Dezan Shira & Associates), Nikki Palun (Octtava Wines), Guy Thompson (ANZ) and Nick Henderson (Deputy Commissioner to China) for providing an insightful and engaging virtual workshop for attendees.
The fourth of a multi-part series focussing on building Victorian export capacity, guests were guided through practical and professional China market engagement advice, ranging from how to restructure your in-market presence to advice on staying engaged with your cross-border partners.
Moderated by ACBC Vic CEO Virginia Birrell, we were pleased to host the Victorian Government’s Deputy Commissioner to Greater China Nick Henderson, who opened proceedings with a comprehensive overview of Victorian government activities. Coming off the back of CIIE and 11.11 sales amid a backdrop of COVID outbreaks around the country, Victorian government initiatives Study Melbourne Hub and the Vic House facility will continue to provide a positive platform of engagement for Victorian education and merchandise exporters.
Ines Liu introduced new global staffing solutions such as professional employer organisations (PEOs) and how these can assist SMEs perform due diligence and a range of in-market assistance at a fraction of the cost of traditional local entities.
Nikki Palun guided attendees through her China export journey in the heavily impacted wine sector. From pre-first contact, to establishing trusted partners and a successful export network, Nikki highlighted the rapid pace of change within the sizeable Chinese market and the opportunities this affords the adaptable and entrepreneurial exporter.
Guy Thompson provided practical advice on engaging in the China market, going beyond business to forming long-lasting, mutually beneficial relationships that form the foundation of successful business interactions.