Sydney: Baidu - An Introduction to the Chinese Digital Landscape
10 November 2014
Level 13, Gateway, 1 Macquarie Place, Sydney NSW 2000
About the Speakers:
Mr.Liang Zeng is the Vice President of Baidu Inc. and responsible for Baidu’s overseas key account deployment and overall business expansion. In 2013 his team brought US$1.2 billion revenue from overseas business to Baidu. He is also in charge of the Baidu Marketing Research Institute. Prior to Baidu, Mr. Zeng was the General Manager of Microsoft’s public sector group and was the Snr.VP of Kingdee. Mr.Zeng holds an MBA from Georgia Institute of Technology and a Master from Tsinghua University.
Mr. Jun Lei is the General Channel Sales Director of Baidu Inc. in charge of Key Account businesses such as Lenovo, Samsung etc and accumulated rich experiences in channel & KA management and marketing. Prior to Baidu, Mr. Lei was Sales Manager for Xiaomi and Amazon, achieving great success in product operation and online marketing, gaining a great reputation in the Internet Industry in China. Mr. Lei holds Master Degree in Tsinghua University which ranks Top 1 university in China.
Michael Motherwell is co-founder and Director of Jishi Interactive, an Australian Search Marketing Agency and an authorised Australian reseller of Baidu Search Engine Marketing. Mike is a world-class SEO who’s worked with many household names and regularly speaks across APAC about online marketing and the moving goalposts of Google.