Upcoming Events

Victoria

Melbourne: Choosing Your KOL with Elijah Whaley, Parklu

09 April 2019

International Chamber House, Level 5, 121 Exhibition Street, Melbourne

ACBC Victoria is pleased to invite you to an exclusive roundtable with Elijah Whaley, China Influencer marketing at Parklu – China’s premier influencer marketing technology platform and agency

KOLs or Key Opinion Leaders hold a significant amount of marketing power in China today. The wide-reaching impact of KOLs has the ability to directly impact product sales and develop ongoing brand awareness.

At our exclusive roundtable event, Elijah Whaley will give an update on the current KOL landscape in China and will provide insights into this fast-moving industry.

Speaker Bio

Elijah Whaley is a content producer, marketer, and leading voice for influencer marketing innovation in China. Elijah has five years’ experience in China’s startup and influencer marketing space. He is the Chief Marketing Officer at PARKLU. PARKLU is China’s premier influencer marketing technology platform and agency with 40,000+ influencers across 12 social media platforms, offering a combined reach of more than 600 million Chinese customers. Elijah is also the Cofounder of the Chinese beauty influencer Melilim Fu. Melilim is a number one ranking Beauty Influencer on Weibo. Melilim and Elijah collaborate with global brands on a wide range of projects. Most recently, they produced a series of three short films for NBCUniversal to promote the new season of its hit reality series Keeping Up with the Kardashians in China.

To book or to learn more, click here


Date: Tuesday 9 April 2019

Time: 2.00pm to 3.30pm 

Venue: International Chamber House, Level 5, 121 Exhibition Street, Melbourne

Cost: $40 ACBC Members $70 General Admission (+GST and online booking fee)