Upcoming Events

Victoria

Melbourne: IP 101 - Protecting Your IP and Trademarks in China

01 December 2017

Level 1, Room 002 RMIT University, City Campus Building 80 445 Swanston Street Melbourne, Victoria 3000

Austrade, ACASE, IP Australia and ACBC are proud to present a seminar presenting up to date information on IP in China with experts with current information form the market.
 
The China market continues to grow in importance for Australian businesses. Protecting intellectual property (IP) should be a priority for any business when entering a new market, including China. Many businesses think that IP protection is complex and difficult with many barriers including language. However, there have been significant and ongoing improvements in the ability to register and protect IP in China.
 
IP Australia, Austrade, The Australia China Association of Scientists and Entrepreneurs (ACASE) and the Australia China Business Council (ACBC) have collaborated to develop a seminar on the current state of IP protection systems in China. It will cover the practical steps businesses can take to choose appropriate brands and names, protect their domain registrations, trademarks, branding and patents in the China market.
 
The seminar will cover topics including:
  • the importance of IP in maximising trade opportunities in China
  • choice of brand and company naming
  • monitoring and enforcement of IP rights
  • common mistakes made by new entrants to market
  • establishing and registering a business in China
  • IP registration and strategies including domain registration, trademarking and patents.
Keynote speaker:
  • David Bennett, IP Counsellor, Australian Embassy Beijing
David Bennett is IP Australia’s first Intellectual Property Counsellor to China, based at the Australian Embassy, Beijing. David supports Australians to protect their IP in China by providing guidance on local IP matters, including IP registration and enforcement, and works to raise IP awareness. He also engages with the Chinese government on IP policy issues. David has worked in IP Australia’s international, domestic and trade policy sections, and first joined IP Australia as a biotechnology patent examiner. He was previously Director of Intellectual Property at a California-based biomedical start-up company.
 
Other speakers:
  • Kurt Tiam - Special Counsel - DLA Piper Australia
  • Chuyang Liu - China Adviser - Austrade

Date:     Friday 1 December 2017

Time:     8.45am registration for a 9.00am start - 11.00am finish

Venue:   RMIT University, Swanston Academic Building (Building 80)
              445 Swanston Street (between A'Beckett and Franklin), Level 2, Room 007
 
Cost:      Free of charge for ACBC Members
 
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